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What’s been your experience buying clothes online in India?

Shopping for clothes online in India is exciting but comes with challenges. With thousands of sellers and a wide price range, quality and sizing can be unpredictable.

Buying clothes online in India offers a vast selection at competitive prices, but quality varies across platforms. Popular sites like Myntra1, Ajio2, and Amazon India provide reliable options, while marketplaces like Flipkart and Meesho cater to budget shoppers. Checking reviews and return policies is essential.

Many people have mixed experiences—some find great deals, while others receive poor-quality or misrepresented items. Let’s explore the best online shopping options and tips for buying clothes in India.

Which online shopping is best for clothes in India?

India has a booming e-commerce market, with multiple platforms offering stylish clothing at all price points.

The best online shopping sites for clothes in India include Myntra for fashion, Ajio for premium styles, Amazon India for variety, and Flipkart for budget-friendly options. For traditional Indian wear, Manyavar and Utsav Fashion3 are top choices.

Two stylish women in neutral outfits posing on a staircase with a modern architectural backdrop. Modern Urban Fashion

Top Online Clothing Stores in India

Platform Best For Key Features
Myntra Branded fashion Wide selection, easy returns
Ajio Premium styles Curated collections, trendy designs
Amazon India Variety & discounts Fast shipping, budget to premium options
Flipkart Affordable fashion Frequent sales, value-for-money deals
Meesho Budget shoppers & resellers Low prices, wholesale-like rates
Fabindia Ethnic & handmade wear Sustainable, high-quality Indian wear

1. Myntra – Best for Trendy Fashion

  • Offers brands like Nike, Levi’s, and Zara.
  • Regular discounts and seasonal sales.

2. Ajio – Premium & Stylish Clothing

  • Features exclusive brands and designer collaborations.
  • Ideal for urban fashion trends.

3. Amazon & Flipkart – Budget & Variety

  • Huge selection from budget to premium.
  • Flipkart focuses on affordability, while Amazon has global brands.

4. Meesho – Low-Cost & Reseller-Friendly

  • Best for unbranded, affordable fashion.
  • Great for those looking to start a small business.

Are clothes cheap to buy in India?

India is known for its affordable clothing options, from street markets to luxury boutiques.

Yes, clothes are generally cheap in India compared to Western countries. Budget-conscious shoppers can find affordable fashion in street markets, while branded and designer wear is also available at lower prices than international counterparts.

Why Clothing is Affordable in India

1. Large Textile & Manufacturing Industry

  • India produces cotton, silk, and synthetic fabrics domestically.
  • Lower labor costs keep prices competitive.

2. Thriving Street Markets & Local Brands

  • Markets like Sarojini Nagar (Delhi) and Colaba Causeway (Mumbai) offer stylish clothes at bargain prices.
  • Local brands provide high-quality alternatives to expensive imports.

3. Seasonal Sales & Discounts

  • Major sales like the Great Indian Festival (Amazon) and Big Billion Days (Flipkart) offer deep discounts.

4. Fast Fashion & Export Surplus

  • Many global brands manufacture in India, leading to surplus stock sold at lower rates.
  • Zara, H&M, and other brands have lower prices in India compared to Western countries.

Which city is best to buy clothes in India?

India’s diverse regions offer unique shopping experiences, from traditional textiles to high-end fashion.

Delhi, Mumbai, and Bangalore are the best cities to buy clothes in India. Delhi is great for budget fashion and ethnic wear, Mumbai offers high-end designer shopping, and Bangalore has a mix of trendy and traditional clothing markets.

Best Cities for Shopping in India

City Best For Popular Shopping Areas
Delhi Budget & ethnic wear Sarojini Nagar, Chandni Chowk
Mumbai High-end & street fashion Colaba Causeway, Phoenix Mall
Bangalore Trendy & traditional mix Commercial Street, Brigade Road
Jaipur Handcrafted textiles Johari Bazaar, Bapu Bazaar
Kolkata Affordable ethnic wear New Market, Gariahat

1. Delhi – Best for Affordable Fashion

  • Sarojini Nagar is famous for export surplus clothes at cheap prices.
  • Chandni Chowk offers traditional Indian wear.

2. Mumbai – Best for High-End & Street Fashion

  • Colaba Causeway has stylish streetwear and accessories.
  • High Street Phoenix & Palladium offer luxury brands.

3. Jaipur & Kolkata – Best for Ethnic Wear

  • Jaipur’s Johari Bazaar is known for handcrafted textiles.
  • Kolkata’s New Market has budget-friendly sarees and ethnic wear.

What is the best website to buy Indian clothes?

Indian ethnic wear is popular worldwide, and several websites specialize in high-quality traditional outfits.

The best websites for Indian clothes include Utsav Fashion for ethnic wear, Manyavar for wedding outfits, and Fabindia for handmade clothing. For budget options, Craftsvilla and Ajio offer stylish and affordable collections.

Best Online Stores for Indian Ethnic Wear

Website Best For Unique Selling Point
Utsav Fashion Sarees, lehengas, & salwar suits International shipping, wide variety
Manyavar Men’s & wedding outfits High-quality sherwanis, kurta sets
Fabindia Handcrafted & organic wear Sustainable, premium materials
Ajio Modern & fusion Indian wear Affordable prices, trendy styles
Craftsvilla Budget-friendly ethnic wear Huge selection, frequent discounts

1. Utsav Fashion – Best for International Buyers

  • Ships worldwide with a huge range of sarees, lehengas, and kurta sets.
  • Great for NRIs looking for authentic Indian clothing.

2. Manyavar – Best for Men’s Ethnic Wear

  • Offers premium wedding and festival outfits.
  • Popular for groomswear and formal Indian attire.

3. Fabindia – Best for Sustainable Indian Fashion

  • Specializes in handwoven and organic fabrics.
  • Perfect for those looking for ethically made clothing.

4. Ajio & Craftsvilla – Best for Budget Ethnic Wear

  • Fusion styles blending Indian and Western fashion.
  • Regular discounts and fast shipping across India.

Conclusion

Buying clothes online in India offers affordability and variety, but choosing the right platform is essential. Cities like Delhi and Mumbai provide great shopping experiences, while websites like Myntra, Ajio, and Utsav Fashion cater to different fashion needs. Whether looking for trendy Western wear or traditional Indian outfits, there are plenty of options to explore.



  1. Explore Myntra for a wide selection of trendy fashion and easy returns, making it a top choice for online shopping in India. 

  2. Check out Ajio for curated collections and trendy designs, ideal for those looking for stylish and premium clothing options. 

  3. Discover Utsav Fashion for its extensive range of sarees and lehengas, perfect for anyone seeking authentic Indian clothing. 

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Jerry Lee

Hello everyone, I'm Jerry Lee, the founder of jinfengapparel.com. I have been operating a factory in China that produces women's clothing for 16 years. The purpose of this article is to share knowledge about women's apparel from the perspective of a Chinese supplier.

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