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Where do small businesses get their fabric from?

Finding the right fabric source can be overwhelming for small fashion brands. With so many options, where do you even begin?

Small businesses source fabric from a mix of wholesalers, online platforms, jobbers, textile mills1, and local markets—depending on budget, order size, and product needs.

Back when I launched my first collection, I spent weeks just figuring out where to buy the fabric. I didn’t have thousands to invest upfront, and every vendor seemed to have impossible minimums. But once I understood the sourcing landscape, I found partners who grew with me. Here’s what I learned.

What Types of Fabric Suppliers Are Available to Small Businesses?

There isn’t just one type of fabric vendor. Different suppliers serve different stages of business.

Small businesses can source fabric from wholesale distributors, jobbers, local fabric stores, textile mills, and specialized platforms depending on their production scale and design needs.

What’s the difference between wholesale fabric vendors and jobbers?

Wholesale fabric vendors typically offer new, consistent stock with minimum orders. Jobbers, on the other hand, sell leftover or deadstock fabric at lower prices and often no MOQs—but with limited repeatability.

  • Wholesalers: Great for core collections. Reliable, often offer color cards and consistent restocks.
  • Jobbers: Ideal for capsule runs or one-time collections. Less predictable but more affordable.
Supplier Type MOQ Fabric Continuity Price Use Case
Wholesaler 50–300 yds High Moderate Basics or repeat styles
Jobber 1–20 yds Low Low Limited edition / test runs

Can small businesses work directly with textile mills?

Yes, but it’s challenging. Textile mills usually cater to medium to large brands due to their high MOQs (often 500–1000+ yards per color). However, some smaller mills—especially in regions like India or Portugal—are open to flexible orders if the brand shows long-term potential.

Tip: Start with a mill’s stock fabric program (pre-dyed or pre-woven materials). These usually have lower MOQs and faster lead times.

Where Can Small Brands Source Fabric Without High Minimum Orders?

When you’re testing the market, flexibility is key.

Small brands can buy fabric from jobbers, online retailers, or local markets where the minimum order can be as low as 1 yard—ideal for prototyping and small batch production.

Two women discussing fabric samples in a sunny outdoor market. Fabric Market Discussion

Are platforms like Spoonflower, Etsy, or Fabric.com good for beginners?

Yes. These platforms are accessible, offer small yardage, and cater to creatives. Spoonflower even lets you print your own patterns.

  • Spoonflower: Custom-printed fabric, great for one-of-a-kind designs.
  • Etsy: Niche sellers, small lots, vintage textiles.
  • Fabric.com (RIP): Previously great—now most traffic has moved to Amazon or specialty sites like Mood or Michael Levine.

Use these for sampling, not bulk production—they’re more expensive per yard, and continuity is not guaranteed.

Which fabric wholesalers offer low-MOQ2 or by-the-yard options?

Several wholesalers understand the needs of startups and offer accessible programs.

Examples:

  • Fabric Wholesale Direct – MOQ starts at 1 yard
  • Nick of Time Textiles – Low prices and no MOQ
  • SwatchOn – Premium fabrics with low MOQs (starting at 1 yard with sample orders)
Platform MOQ Region Specialty
Fabric Wholesale Direct 1 yd USA Cotton, poly, twill
SwatchOn 1–5 yd Korea Trendy knits, woven blends
Nick of Time 1 yd USA Basics at low cost

What Are the Best Online Platforms to Buy Fabric for Clothing Production?

Online platforms save time but come with their own set of risks.

For small clothing brands, platforms like Alibaba, SwatchOn, and Fabric Wholesale Direct offer a wide variety of materials with manageable MOQs—but quality and logistics vary.

How do sites like Alibaba, Fabric Wholesale Direct, and SwatchOn compare?

  • Alibaba: Direct access to factories, but requires vetting. MOQs vary.
  • Fabric Wholesale Direct: Beginner-friendly, domestic shipping, no surprises.
  • SwatchOn: Curated suppliers from Korea, very startup-focused with good sampling programs.

Dive Deeper:

  • Alibaba Pros: Factory pricing, customization, global reach.
  • Alibaba Cons: Scams, inconsistent quality, long lead times.
  • SwatchOn Pros: Trend tracking, swatch packs, low MOQs.
  • SwatchOn Cons: Slightly higher price than sourcing direct from mills.

Are there risks with sourcing fabric from overseas online vendors?

Yes. Risks include:

  • Fabric Quality Misrepresentation: Photos may not reflect actual hand-feel or weight.
  • Shipping Delays: Customs, holidays, and freight hold-ups.
  • Language Barriers: Misunderstandings in specs and order confirmations.

How to mitigate:

  • Always ask for physical swatches.
  • Start with small sample orders.
  • Confirm fiber content and certifications in writing.

How Can You Find Local Fabric Suppliers for Small-Scale Production?

Sometimes, the best deals are right around the corner.

Visiting fabric markets, joining local sourcing groups, and attending regional trade shows can help small businesses discover hidden-gem suppliers and build personal connections.

Should you visit local fabric markets, trade shows, or manufacturing hubs?

Definitely. These offline channels offer touch-and-feel evaluation and instant negotiation power.

  • Fabric Markets: Ideal for small runs. Think LA Fashion District, Guangzhou Zhongda, or Shaoxing.
  • Trade Shows: Like Première Vision, Texworld USA, or local fabric expos—good for discovering mills and jobbers.
  • Local Manufacturing Hubs: Often have small agents who sell excess production stock at great prices.

Bring your own sample card or inspiration to negotiate better.

Are regional textile cooperatives or upcycling centers worth exploring?

Yes. Textile cooperatives often allow smaller brands to pool orders and access premium fabrics at group pricing. Upcycling centers like The Fabric Store or Queen of Raw promote sustainability and offer one-off, high-quality pieces at discounted rates.

Examples:

  • Queen of Raw – Deadstock from luxury houses
  • FabScrap (NYC) – Post-production waste available to small brands
  • Local Textile Guilds – Connect with weavers or small-batch dyers

What Should You Consider Before Choosing a Fabric Supplier?

It’s not just about price.

Lead time, quality assurance, sample policies, communication, and payment terms all influence the reliability of your fabric supplier.

How important are lead time, material certification, and sample policies?

Extremely. Fabric delays cause entire production timelines to slip.

  • Lead Time: Always ask for realistic timelines. Stock programs ship faster than made-to-order.
  • Certifications: If you’re selling eco-friendly fashion, look for OEKO-TEX, GOTS, or BCI tags.
  • Samples: Request color cards, hand-feel swatches, and small test cuts before committing.

What are red flags when evaluating new fabric vendors?

Watch out for:

  • Vague pricing (e.g., “we will confirm after order”)
  • No return or sample policy
  • Poor communication or pushy sales tactics
  • Lack of business registration or references

Pro Tip: Always start with a small order and test the experience from end to end.

Conclusion

Small businesses can access fabric from a wide range of suppliers—wholesalers, jobbers, online platforms, and local vendors. The key is to balance flexibility, quality, and trust as you scale.



  1. Discover insights on collaborating with textile mills, including tips on navigating minimum order quantities and building long-term relationships. 

  2. Learn about low-MOQ options that can significantly reduce your initial investment and risk when starting your fabric sourcing journey. 

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Picture of Jerry Lee

Jerry Lee

Hello everyone, I'm Jerry Lee, the founder of jinfengapparel.com. I have been operating a factory in China that produces women's clothing for 16 years. The purpose of this article is to share knowledge about women's apparel from the perspective of a Chinese supplier.

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